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How we achieved a 20 to 1 ROI
"Yes that
ROI is a true documented figure but it’s not
easy to achieve unless you are willing to take
the following steps:"
Step 1:
"Choose your training partner carefully.
We chose Sales Factor because their
system was practical (not too much theory) and
most important, measureable.
We didn’t know what to train on but the
Sales Factor team helped us identify the sales
gaps with their behavorial assessment process."
Step
2:
"With Sales Factor’s sustainment process we followed the training
sessions with in-depth accountability reviews
which told us that we were on the right track.
Key point #2 is that training is not an
event, but an ongoing process that must be
supported."
Step
3:
"Leadership; don’t delegate this responsibility.
I have participated on every sustainment
session with our sales people and the message is
clear: If the President can make time for this
then it must be very important.
The sales people know it and in our case
delivered market share increases and price
increases in a very tough economy."
- Rod
Staveley, President
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"Sales Factor... has helped the AC Cargo sales team to manage new business development and key client relationships in a more strategic manner. I would highly recommend this program to any company wanting to improve overall sales effectiveness."
- Steven L Gibbs, Senior Director, Corporate Sales |
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"The Sales Factor Team... customized their approach to our specific situation by interviewing our managers and this ensured….they had a clear understanding of our needs as a result. The training was well executed and it has helped us establish a foundation of core selling skills."
- Tony Milina, Vice President, Sales & Customer Care |
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"Sales Factor was able to help us improve our opportunity management process by providing guidelines to improve our forecasting capabilities through the SOS program and the discipline to shorten our sales cycle time. The SOS program structure includes sustainment sessions to assist the managers to implement and maintain the program long after the course has been offered."
- Michel Bilodeau, Manager Eastern Region |
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"Being in sales management for many years, I've had the opportunity of implementing a variety of sales training programs…. I knew what to look for and what not to look for. We selected Sales Factor because they provide sales training modules at the granular level...that is, at each step of the sales cycle. The training is supported by a minimum of 12-weeks of reinforcement that ensures ‘stick-ability’. As for ROI ….our pipeline grew 4.7 fold in 12 weeks. I highly recommend Sales Factor Enterprises!"
- Peter Gilfillan, VP Sales |
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"I have had the pleasure of working with Gino Sette, Managing Partner of Sales Factor, for the last 8 years. My experience has been that the programs Gino has brought to me at 2 different organizations have always been top notch and helped us exceed our sales objectives by as much as 30%."
- Brad Ballance, District Manager - Enterprise Accounts |
